EBERECHUKWU AZUBUIKE

DATA ANALYST

Lagos, NG.

About

Highly analytical and resourceful Data & Analytics Engineer with over 4 years of hands-on experience, specializing in end-to-end analytics engineering from data pipeline architecture to AI-powered automation. Proven track record of leveraging complex, multi-source data to drive measurable business outcomes, including reducing churn by 20% and increasing product adoption by 25% across insure-tech, FMCG, and digital service sectors. Adept at bridging the gap between raw data infrastructure and strategic business storytelling, with deep fluency in cloud platforms and modern data stacks.

Work

MyCover.Ai (Insure-tech)

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Data & Analytics Engineer

Lagos, Lagos, Nigeria

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Summary

Architected and deployed an AI-powered Customer Experience QA & Insights System, streamlining data pipelines and automating reporting workflows to drive strategic business outcomes for an insure-tech firm.

Highlights

Architected and deployed an end-to-end AI-powered Customer Experience QA & Insights System, integrating Intercom, MaestroQA, and OpenAI, reducing manual QA effort by 60%.

Engineered automated data pipelines using Python, Apps Script, and Google Sheets API, funneling multi-source CX data into Looker Studio dashboards to track agent performance KPIs and sentiment trends.

Built and maintained analytics dashboards in Looker Studio connected to BigQuery, slashing report generation time by 40% while delivering real-time visibility into product performance and customer engagement.

Authored Python scripts (Pandas, NumPy) to mine CRM and behavioral data, identifying key churn drivers and contributing to a 20% improvement in customer renewal rates through targeted retention strategies.

Collaborated with product and operations teams to optimize digital customer journeys, driving a 25% uplift in product adoption through data-informed UX decisions.

Orchestrated SQL and Python-based data transformation workflows on BigQuery, boosting customer satisfaction scores by 15% within the first quarter.

Partnered with cross-functional teams to conduct deep-dive competitive and customer segmentation analyses, contributing to a 25% increase in brand awareness and product adoption.

Food Concepts PLC

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Operations & Data Analyst

Lagos, Lagos, Nigeria

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Summary

Designed and maintained multi-outlet operational performance reporting frameworks, leveraging Power BI and Advanced Excel to enable data-driven decision-making and enhance sales revenue for a large FMCG company.

Highlights

Designed and maintained multi-outlet operational performance reporting frameworks using Power BI and Advanced Excel, contributing to a 20% increase in sales revenue.

Automated complex reporting and workflow processes using Power BI and TypeScript, increasing overall team productivity by 25%.

Conducted NLP-based sentiment analysis on customer feedback datasets, implementing targeted retention initiatives that strengthened customer retention by 17%.

Performed ad-hoc analysis on cost structures, footfall trends, and product mix performance, delivering actionable insights that improved margins across outlets.

Built and maintained structured data pipelines for daily sales and inventory data, ensuring clean, reliable inputs for all downstream reporting and analysis.

The StartUp Place Ltd

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Marketing & Product Analyst

Lagos, Remote, Nigeria

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Summary

Performed competitive product analytics and optimized Return on Marketing Investment (ROMI) to drive market share growth and customer acquisition efficiency for a marketing and product startup.

Highlights

Performed competitive product analytics by analyzing rival pricing strategies and promotional activities, enabling the team to optimize product positioning and achieve a 15% improvement in market share.

Engineered a real-time competitive marketing analytics dashboard using SQL and Google Data Studio to track and benchmark key performance metrics across product campaigns.

Tracked, modeled, and refined lead conversion funnels, identifying drop-off points and driving a 30% improvement in customer acquisition efficiency through targeted campaign optimization.

Measured and optimized ROMI across digital channels, delivering a 15% revenue uplift from targeted campaigns through data-informed budget allocation.

Education

European Global Institute of Innovation & Technology

Malta, ,
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MSc. Data Science & Artificial Intelligence

TechQuest STEM Academy

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Diploma Data Analytics

IBM ITExperience Skills Build

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Coursework Data Analytics

Courses

Python

Hadoop

Apache Spark

Foundations of Big Data

Michael Okpara University of Agriculture

, ,
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BSc. Analytical Microbiology (Systematic Review & Meta-Analysis)

Languages

English

Certificates

Google Data Analytics Professional Certificate

Google-Coursera

Complete Course in Data Analysis

TechQuest STEM Academy

Data Visualization

Excelerate

Data Analysis with Python | Data Visualization with Python | Spark Fundamentals | Hadoop Fundamentals

IBM IT-Experience

Business Analysis with Excel

SimpliLearn

Skills

Languages & Analysis

Python (Pandas, NumPy, Matplotlib, Seaborn, Plotly), SQL, TypeScript, Apps Script.

Data Warehousing & Sources

Google BigQuery, Snowflake, Databricks, MySQL, PostgreSQL.

Cloud Platforms

GCP (BigQuery, Dataflow, Cloud Storage), Azure (Synapse Analytics, Data Factory).

BI & Visualization

Looker Studio, Power BI, Seaborn, Plotly, Advanced Excel, Canva.

Data Engineering

ETL/ELT design, API integration, data modelling, workflow automation.

ML & AI

A/B testing, regression, correlation analysis, sentiment analysis, churn prediction, classification, OpenAI API.

CRM & Ops Tools

HubSpot, Intercom, MaestroQA, Freshdesk, Zoiper, Jira, Slack, Microsoft Teams, Zoom.

Analytical Problem-Solving

translating ambiguous data challenges into clear, quantifiable business outcomes.

Data Storytelling

distilling complex technical findings into accessible insights for technical and non-technical stakeholders.

Cross-functional Collaboration

embedding in product, sales, CX, and operations teams.

Agile and Self-directed Learning

rapid skill acquisition curve across evolving data and AI tooling ecosystems.

Customer-centric Thinking

end-user impact of data decisions.

Projects

AI-Powered Customer Experience QA & Insights System

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Summary

Designed a production-grade CX QA pipeline integrating Intercom, MaestroQA, and OpenAI, automating conversation ingestion, AI-based issue classification, sentiment detection, and QA scoring into a single end-to-end analytics workflow.

Gadget Insurance Customer Insights Survey (MyCover.Ai)

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Summary

Piloted targeted surveys across 500+ customers, transforming raw responses into product insights that reshaped gadget insurance offerings.

Customer Churn Prediction Model

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Summary

Built a supervised ML churn prediction model in Python (scikit-learn, Pandas) achieving 95% accuracy, enabling proactive intervention for at-risk customer segments.